the blueprint

The Blueprint is my four step process for helping clients brand, launch and grow their online business and now it’s available to you in digital form! Each class in this process was created to help you easily build your brand from start to finish, no fluff or unnecessary content just everything you need to turn that idea into reality.


step 1: Clarity

THE “SWEET SPOT” EXERCISE

This free exercise was created to guide you through the necessary steps needed to help you gain full clarity around your brands focus. Whether you are confused about which idea is worth pursuing or exactly how you should pursue it.


step 2: branding

Branding for Creatives

After you’ve gotten clear on your focus, the next step is pulling together your brand. The Branding For Creatives masterclass takes you through each essential step of:

  • Identifying your target audience

  • Clarifying your brand message

  • Conducting a visual brand audit

THE ART OF STORYTELLING

What connects you to the audience that you want to attract is your personal story. The Art of Storytelling Masterclass will walk you through how to:

  • What storytelling is and why it is so important to the success of your brand.

  • How to craft your unique story so that it connects you with your desired audience. 

  • How to use your personal story and blend it into everything you create including your content, products and branding.


step 3: content

THE CONTENT CALL MASTERCLASS

Whether it be video, blog posts, podcasts or emails, this 60 minute workshop will teach you how to effectively brainstorm and develop incredible content that your audience will trust, share and be ready to invest in! You’ll learn how to:

  • Identify your content platforms

  • Brainstorm new content ideas

  • Outline your content using the Attract Method

  • Create your 90 day editorial calendar

THE ART OF PODCASTING MASTERCLASS

This class will walk you through each step of starting and launching your podcast. This digital class will walk you through:

  • Clarifying your podcast theme

  • Creating your shows launch strategy

  • A guide on how to pitch to potential guests

  • A list of affordable tools and resources to help you get started.


step 4: monetize

PURPOSE TO SERVICE

Ready to turn your expertise into a high level one-on-one or group service? The Purpose To Service course will walk you through each step of:

  • Coming up with your perfect service idea

  • How to craft your perfect offer

  • How to price your services

  • How to perfect your client process

  • Creating your sales page

PRINTED PASSIVE PRODUCT

Learn how to create passive income with a physical workbook, planner or journal with this in-depth training. In this class you will learn how to:

  • Come up with your profitable product idea

  • How to effortlessly outline your product

  • How to properly price your product

  • Create your products interior pages using Adobe InDesign

  • Create your product cover using Adobe Photoshop

  • Create your pre and post launch strategy


purchase the entire blueprint

 

GRAB THE BLUEPRINT BUNDLE

Want to complete The Blueprint from start to finish? Grab all six classes together at a discounted rate.