During Tuesday nights webinar with Maya (it was so great ya'll) I got to talking about how I failed at my first online shop, Eclectic Star. At the time I didn't know anything about branding (I had no personal story & I changed my logo 48595 times). I knew nothing about marketing & don't even get me started on how bad my product photography sucked. It was a mess and I had gotten myself in so deep that I had to face reality & admit that my business had failed.
Thankfully, I didn't let that kill my dream. I read everything I could on marketing, branding and everything else business related. I created a solid plan and started completely over with, Early August! Although having a failed business was extremely disappointing and discouraging, getting the chance to let it go and start from scratch was the best thing that has ever happened to me.
Failing at something you wanted so bad will have you reconsidering all of your goals but failure doesnt have to always be a negative thing. Here are a few ways to look at failure as something positive and why it could actually be the best thing that has ever happened to you.
1. You now have experience under your belt. Failing at anything is a huge learning experience, definitely something that CAN'T be taught in school. I now use that knowledge to help creative women turn their passion into a business & hopefully prevent them from making the same mistakes that I made.
2. You have the chance to start from scratch. Sometimes we get so deep into things we desperately wan't a fresh start. Whether you wan't to try the same business again or go a completely different route. One failure could lead to something even more amazing.
3. You now know what things to avoid. After one failure, you now know exactly what didn't work and what things you could have done better. With this knowledge you are already on the right path to your next successful business venture.
4. You have a better sense of what you want. When I started my first online business had no direction with my accessories and began selling things just because I knew people would buy them. After that business ended I made a promise to myself to not just settle for the sake of money and to go after what i really wanted.
5. You know something better is on the way. I'm a firm believer in everything happens for a reason, if that business would have never failed I would have never learned as much as I did and wouldn't be over here blogging, coaching creative women or have a successful online shop. Sometimes when you hit rock bottom the best motivation is knowing you can't go anywhere but up.